Thanks for reaching out and having desire to submit an article to be featured in big-city media.
There are several ways to be included in big-city newspapers and magazines. One is an article about you (or written by you) where you are one of several people being featured in the article, or an article that you write about what's going on in the world or your industry, or where you’re just being interviewed and answering questions.
This is just an overview. Just know the article is not a commercial for you. This is for the news, and as such, must be news-worthy. We can help you with that.
There's a bunch of information we need from you. As you go through this page, you will be asked to submit important information which will help us find placement for your article.
Fee: Because you were referred by Linda Fisk, there is no fee for being included in an article with a few other authors.
Things we need from you:
Photos
All pictures must be hi-res
At least three photos of you (include photo credit if applicable).
Considerations for your pictures:
- Consider what look is “on brand” for you. You want to look like yourself as you typically show up. You want to look like the professional you are.
- Bright, solid colors work best. Skip busy patterns, they distract from you.
- Ensure the images have enough room for us to crop them.
Here are some examples of what we are looking for, and why . . . we may be using these images for media graphics (potentially magazine covers, book covers, etc.). The images must have space around them so we have room to add copy around them.
- Head and shoulders visible
- Preferably 4 x 5 inches
- Color
- Eyes looking directly to camera
- Minimum of 300 dpi
- Plenty of space all around you, plenty of room above your head
- No limbs extending outside the frame
- Distration free background
Action shots — these pictures should be "on brand" for you. Such as: on stage, being interviewed, interviewing someone, working with a client, at your workplace, etc. Please include captions for context.
Other lifestyle images – Depending upon what is on brand for you, and the types of projects we are doing for you, we may also want additional images of you. These may include you receiving an award; presenting an award; being engaged in a hobby; at an event, perhaps a philanthropic or charity event; on holiday or vacation; at a retreat; at a community event, etc.
Examples of what we may create with your images:
If you're planning a photo shoot consider these tips:
- Consider what look is "on brand" for you. You want to look like yourself as you typically show up. You want to look professional.
- Do not submit AI images.
- Bright, solid colors work best. Skip the busy patterns.
- It is best not to have anything busy behind you. Solid walls or blurred out behind you is best for us work with. Out in nature can work nicely to.
- Be sure the photographer does not provide images that are cropped to closely. We prefer the larger version; we can crop it to size.
Your article: fewer than about 400 words. There is no fee for this. If you are interested in a stand-alone article (about 1,900 words), or more than a single article, or more publicity, let's talk. Schedule a time to talk at Talk About Publicity
Have a strong opening. Let the reader know why they should read this; why it is relevant. Tie it to a topic in the news. Make it timely. Begin with a question, etc.
Your article is to be Single-spaced.
Submit a Word or Google doc. Let us know, in the subject line, if the subject matter is time sensitive. An upcoming event, for example.
Include one website or link where readers can find you. Your lead in to the site is not salesy. This is a news article. I.e., Learn more at: website.
The photo you submit should be relevant to the article.
Your logo: Send a crisp, hi-res image, preferably PNG. If you send a JPEG, ensure it is a transparent background.
Your bio: Your bio is written in the third person and includes what you are best known for; what is your expertise. Include some professional accomplishments, accolades, awards you've received, etc. About 100 words is optimum.
If you need some assistance building your bio, see our Bio Builder Kit Your images: Upload a minimum of three, and up to seven images.
After you submit this, we'll get back to you and keep you apprised of progress.
Questions: Certainly, feel free to schedule a call at Talk About Publicity
To your success.
Dr. Richard Kaye
Co-founder of the Heart of Humanity Award
Recipient of the President's Lifetime Achievement Award
Business Growth Stratigist
575.613.2680
rkaye@richardkaye.com
You can schedule a call at Talk About Publicity
