Will this work even if I don’t have a large following?

Absolutely, and sometimes it works even better.

In the Trust Economy, reach is not the advantage.

Relevance is.

A small audience with deep trust outperforms a massive audience with none.

Publicity doesn’t reward follower count; it rewards credibility.

One strong media placement gives you more leverage than months of social posting.

When the right publication validates you, your influence expands instantly . . . even if your audience is small.

Authority beats attention.

Every time.

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